Since merging with Musically, TikTok has expanded significantly. It has effectively split into two apps: TikTok in the West and Douyin in China. People now post a wide range of video genres to the program, which originated as a lip-synching tool. With the platform’s continued growth as more users build their accounts and content while diving into the trends and challenges, TikTok may be your ticket to viral success. However, let’s see that how to get more likes on TikTok?

Create the Perfect Profile

Your TikTok profile is crucial to your success. It’ll most likely be where you make your first impression on other TikTokers. People won’t be interested in following you if they aren’t wowed by a quick peek at your profile. Ideally, you should include a fantastic profile image of yourself and a cover photo, as well as some interesting content that briefly describes who you are. You want your entire profile to appeal to the sorts of individuals you want to follow on social media. Take a peek at the TikTok profiles of anyone you already like. If you like the way their bio is written, you may do the same for yourself.

Make a well-planned list of those you want to target.

TikTok is successful doesn’t strive to please everyone. You must make videos that are appealing to your target audience. As a result, you must first identify who you want to be your main audience. If you already have an account, it’s worth checking through your current follower list to see who your “super-fans” are, if any exist. What kinds of videos do they seem to like the most?  If you’ve set up your TikTok account to represent a company, you’ll want to make videos that appeal to your target audience. If you’re just a regular person, you’re likely to want to follow others who share your interests. Your followers may be similar to the individuals you select to follow.

Make videos that are unique and stand out from the crowd.

If you stay a lurker on TokTok, viewing other people’s films and perhaps even posting comments but never submitting your own, you will never be successful. You’ll never be more than an afterthought if you only submit mediocre lip-synch videos. Sure, that’s good for typically untalented teens who want to blend in with their real-life peers. However, it severely limits your online social success. Attempt to create original videos if you have any ability in your field and even a smidgeon of confidence. Although TikTpk’s youthful audience is unlikely to expect you to have secret technological skill levels, they do want you to make an advanced effort if they bother to follow you.

The great majority of successful TikTok accounts established their reputation by uploading creative, exciting films that appealed to many TikTok viewers, according to the list of popular TikTok accounts. You must appear appealing in your videos. Being “beautiful” is a highly subjective concept, so don’t attempt to be someone you’re not. However, in your videos, you should come across as the best version of yourself.

Create a Personality

Although TikTok appeals to a broad range of young people and has more female members than males, everyone is unique. It’s impossible to generalize the TikTok audience and assume that everyone is the same. As a result, you should create a trademark style for your postings. To begin, choose one or two categories and ensure that the majority of the films you create fall into those categories. Sure, TikTok began as a site for lip-synching. That isn’t to say that you have to limit yourself to lip-synching or even anything musical.

Your style will most likely reflect two key factors. To begin with, it will be related to a specialty that fascinates you, one about which you are knowledgeable, and possibly even one in which you have a unique ability. Second, it will appeal to the demographic you’ve picked as your target audience. This is especially true for brand accounts, where you should concentrate on creating videos for the sorts of individuals you want to become potential consumers. Almost all of the material you generate must fit your style once you’ve settled on your topic and style. It’s pointless to create a profile that appeals to young dancers and then uploads videos of yourself making meals, for example.

TikTok isn’t only for videos, though. Reading the subtitles that accompany each video is a common way for people to locate videos of interest. When you’re creating and uploading a new video, think about how you will caption it so that it appeals to your target audience. You’ll also want to ensure that you’re posting your films regularly. It would be best if you attempted to produce at least one video every day for your followers to have the best chance of success. However, quality trumps quantity, and if you run your channel by yourself, you don’t want to push more videos than you’re capable of producing without sacrificing quality.

Assert Your Authenticity

You may successfully create your TikTok character by developing your distinctive style. From your videos, your followers will soon find the true (TikTok) you. You must maintain the same demeanor. It would be great if you always were a true reflection of yourself.

Your admirers are drawn to you because of what they see. They don’t want you to jeopardize that image in any way. You may certainly advertise things that you enjoy and believe in. But don’t try to sell items that aren’t relevant or contradict what you’ve mentioned in earlier videos. This is especially true if you are hired to do influencer marketing for a competitor.

Take up New Tasks

TikTok isn’t complete without challenges. And also, they might be large-scale global problems, such as the Tumbleweed Challenge, or smaller, niche-specific tasks. You become more relevant to your community by participating in challenges. These films make you stand out, and by including the proper hashtag, you’re giving folks another chance to locate your material. Because many challenges attract thousands of participants, the films might get monotonous. As a result, it’s generally a good idea to personalize your challenge films.

Promote your TikTok videos on your other social media accounts.

If you want to be a social media influencer, you’ll probably do best on one of the most popular social media platforms, TikTok. However, this does not imply that you should neglect the other social media platforms. The majority of effective influencers have a presence on all of the major platforms. You may cross-promote your TikTok content using your other profiles. You may use your social media following to help you flourish on another platform. This is especially essential if you develop unique hashtags since it allows you to reach a larger audience of individuals looking for and using that hashtag.

Collaborate with People in Your Industry

On TikTok, don’t think of yourself as an island. After all, it is a social network. So, it would be best if you interacted with people. Primarily, you should respond to every comment left on your videos. Watch other people’s videos (ideal ones in your field) and give meaningful, intriguing comments that lead to a more extended discussion. Avoid making spammy comments like “Nice video.” In addition, it is better to seek out other professionals in your field and attempt to work with them. It’s typically easier to do this with other broadcasters around the same size as you, if not somewhat larger. Try to work with the prominent personalities on TikTok, who undoubtedly get many proposals every day. Thus, you’ll have a far better good chance of getting them to accept to collaborate.


I’m Carol Tice, an award-winning, fun-loving freelance writer living in the Seattle area. I’m obsessed with helping writers. I write about money, power, fame, and drama. You guessed it: I write about business—and for businesses, too. Contact Me at

Write A Comment